SUBROSA BRAND |

Video Johnny Atencio Am Spotlight
July 20, 2017

I remember the day we met Johnny during the "Subrosa in Albuquerque" team trip a few years back. He had his mind set on a crank arm slide down this rail with a long kink at the bottom. After many, many, many tries, and some very hard slams it looked like it wasn't meant to be... ...MORE

BY Ryan Sher

Save BIG on the High Life stem!

Zine Save BIG on the High Life stem!
July 17, 2017

To celebrate Subrosa riders Simone Barraco and Coco Zurita both earning Bronze medals at the X Games this weekend we've got a HUGE deal for you! ...MORE

BY Ryan Sher

Video Simone Barraco earns Bronze medal!
July 17, 2017

YEWWWW! Subrosa pro rider Simone Barraco crushed it in BMX Street at the X Games over the weekend and walked away with his very own Bronze medal! So stoked for Simone! Check out his flawless run by Ride BMX.

BY Ryan Sher

Video Coco Zurita lands 3rd in Games vert!
July 17, 2017

We are so stoked for Subrosa rider Coco Zurita! He earned his Bronze metal with awesome tricks, huge airs, and classic style! Hell yeah Coco! Check out the highlights video from Ride BMX!

BY Ryan Sher

World Tour Ecuador!

Events World Tour Ecuador!
July 13, 2017

The Shadow Subrosa World Tour can not be stopped! The crew is hitting the road/skys again and this time they are heading South to Ecuador! Check out the details... ...MORE

BY Ryan Sher

Video Joris in Amsterdam
July 13, 2017

Subrosa rider Joris Coulomb was in Amsterdam recently for the Soul Cycle Championships and caught enough extra clips during his down town to put together an edit with Ollie Shields. Check it! ...MORE

BY Ryan Sher

Shadow Subrosa World Tour Photos

Events Shadow Subrosa World Tour Photos
July 11, 2017

Ben Austin from QBP shot some pretty cool photos during the Shadow Subrosa World Tour in Colorado last month, and Ride just posted them all up in a gallery for you to view. Check it out! ...MORE

BY Ryan Sher

Bike release jam and party!

Events Bike release jam and party!
July 3, 2017

Come out to Mr.Bikes N Boards on July 15th and be the first to see the all new 2018 Subrosa complete bikes in person! But wait, there's more... ...MORE

BY Ryan Sher

All new Noster Forks!

Product All new Noster Forks!
June 30, 2017

Coming hot in July are the all new Simone Barraco signature Noster Forks! Here’s your first look at all the details and spec of the fork, and what we’ve changed up from the Battle Fork. ...MORE

BY Ryan Sher

Video Matt Ray & Homies
June 26, 2017

Subrosa pro Matt Ray recently hit up NYC for the weekend and dropped another fun edit on his YouTube channel. ...MORE

BY Ryan Sher